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V.WAV Cult

V.WAV is a digital communal living experience for millennial designers, artist and programmers that believe in hacking humanity by communicating with other worldly realms using obsolete technology.

Project Brief Create a new business idea for a company becoming or organization that is becoming irrelevant to the millennial generation. Reposition it or create a business alliance that will revitalize the company for it to have great appeal to a younger market. Design a sub-brand identity, title, and transmedia promotional materials for the millennial market. Based on the project brief, my interest in cults and how they manipulate people lead me to creating a new type of cult targeted towards millennials, specifically creatives, programmers and hackers. It is both a spiritual successor to the infamous Heaven's Gate and a offshoot of Scientology.

Project Brief

Create a new business idea for a company becoming or organization that is becoming irrelevant to the millennial generation. Reposition it or create a business alliance that will revitalize the company for it to have great appeal to a younger market. Design a sub-brand identity, title, and transmedia promotional materials for the millennial market.

Based on the project brief, my interest in cults and how they manipulate people lead me to creating a new type of cult targeted towards millennials, specifically creatives, programmers and hackers. It is both a spiritual successor to the infamous Heaven's Gate and a offshoot of Scientology.

V.WAV is a digital communal living experience (A CULT) for millennial designers, artist and programmers who believe in hacking humanity by communicating with other worldly realms using obsolete technology. V.WAV and it's members believe in transcending humanity by uploading their consciousness into reality's they create, thus becoming their own gods. By hacking obsolete technology, they open portals to other realms allowing them to communicate with entities that share the knowledge to transcendence.

V.WAV is a digital communal living experience (A CULT) for millennial designers, artist and programmers who believe in hacking humanity by communicating with other worldly realms using obsolete technology.

V.WAV and it's members believe in transcending humanity by uploading their consciousness into reality's they create, thus becoming their own gods. By hacking obsolete technology, they open portals to other realms allowing them to communicate with entities that share the knowledge to transcendence.

The Input symbolizes the mechanism of uploading the human consciousness into virtual world's.

The Input symbolizes the mechanism of uploading the human consciousness into virtual world's.

The Portal symbolizes entering your new reality, one with 32 levels.

The Portal symbolizes entering your new reality, one with 32 levels.

The Vapor Wave symbolizes your spirit (vapor) flowing (wave) through other realms.

The Vapor Wave symbolizes your spirit (vapor) flowing (wave) through other realms.

The 180° Sphere symbolizes the a new world, where anything is possible and you are now your own God.

The 180° Sphere symbolizes the a new world, where anything is possible and you are now your own God.

"An alternate reality game (ARG) is an interactive networked narrative that uses the real world as a platform and employs transmedia storytelling to deliver a story that may be altered by players' ideas or actions. The form is defined by intense player involvement with a story that takes place in real time and evolves according to players' responses. Players interact directly with characters in the game, solve plot-based challenges and puzzles, and collaborate as a community to analyze the story and coordinate real-life and online activities. ARGs generally use multimedia, such as telephones, email and mail but rely on the Internet as the central binding medium." -Wikipedia

"An alternate reality game (ARG) is an interactive networked narrative that uses the real world as a platform and employs transmedia storytelling to deliver a story that may be altered by players' ideas or actions.

The form is defined by intense player involvement with a story that takes place in real time and evolves according to players' responses. Players interact directly with characters in the game, solve plot-based challenges and puzzles, and collaborate as a community to analyze the story and coordinate real-life and online activities. ARGs generally use multimedia, such as telephones, email and mail but rely on the Internet as the central binding medium."

-Wikipedia

V.WAVs only public online presence whatisvwav.org, is an alternate reality game that is used as a recruitment tool for finding highly talented individuals. Certain phrases or code inputted into the chat will unlock the hidden game, throwing the user down a rabbit hole with 32 levels of cryptic messages, puzzles and hacking challenges that they have to solve alone. Only the best have a chance at solving this game. If they do, they will be greeted a special video.

V.WAVs only public online presence whatisvwav.org, is an alternate reality game that is used as a recruitment tool for finding highly talented individuals.

Certain phrases or code inputted into the chat will unlock the hidden game, throwing the user down a rabbit hole with 32 levels of cryptic messages, puzzles and hacking challenges that they have to solve alone. Only the best have a chance at solving this game. If they do, they will be greeted a special video.

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V.WAV Initiation Video - Screenshots

V.WAV Initiation Video - Screenshots

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The V.WAV app is for members only, giving them access to unlock the information within each of the 32 levels, a live portal where they can communicate with the leaders of V.WAV and a section where the community shares what they have hacked and portals they have discovered.. 

The V.WAV app is for members only, giving them access to unlock the information within each of the 32 levels, a live portal where they can communicate with the leaders of V.WAV and a section where the community shares what they have hacked and portals they have discovered.. 

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Each poster in the series communicates a secret V.WAV meeting. Here we have four different meetings at different dates throughout the year, starting with a new V.WAV members initiation ceremony, a community portal entry, and masquerade hacking party (Eyes Wide Shut except the orgy is with hacking computers) and a meeting where select members hack and take down a power grid, a cloud service, a corporation, etc... as a sacrifice to their other worldly friends.

The location and date of each event is cryptic so only V.WAV members can read it. Each image is a visual metaphor for what the meeting is about and branded with a corresponding smybol. The digital versions of the poster live and spread on the internet as a way to intrigue nonmembers and lead them to the website.